March 2023
YMCA Victoria Food Pricing Initiative
Overview
In 2020 YMCA Victoria trialled an ‘everyday pricing change’ initiative to increase consumption of healthy food options in one of their aquatic and recreation centres.
The results show that decreasing the price of GREEN (Best Choice) foods and increasing the price of RED (Limit) foods can encourage customers to make healthier choices.
In 2020 YMCA Victoria trialled an ‘everyday pricing change’ initiative to increase consumption of healthy food options in one of their aquatic and recreation centres.
The results show that decreasing the price of GREEN (Best Choice) foods and increasing the price of RED (Limit) foods can encourage customers to make healthier choices.
Supporting material
Relevant case studies
Fifth Avenue Childcare Centre
- Early childhood services
- Implementing healthy changes
- +1
Gippsland Lakes Community Health Children’s Centre
- Early childhood services
- OSHC
- +2
Bridge Rd Early Learning Centre
- Early childhood services
- Implementing healthy changes
- +1
Bloom Early Learning
- Early childhood services
- Implementing healthy changes
- +1
Matron Swinton Childcare Centre
- OSHC
- Implementing healthy changes
- +1
Heany Park outside school hours care
- OSHC
- Implementing healthy changes
- +1
World 4 Kids / Big Childcare
- Early childhood services
- OSHC
- +2
Dandenong West Primary School
- Schools
Maryborough Education Centre
- Schools
- Implementing healthy changes
- +1
Darley Primary School
- Schools
- Implementing healthy changes
- +1
Clonard College
- Schools
- Implementing healthy changes
- +1
St Brendan’s Catholic Primary School
- Schools
- Implementing healthy changes
- +1
Bruthen Primary School
- Schools
- Implementing healthy changes
- +1
Red Cliffs Bakery
- Schools
- Implementing healthy changes
- +1
Marlborough Primary School
- Schools
- Implementing healthy changes
- +1
Buckley Park College
- Schools
- Promoting healthy eating
- +1
Beaumaris Primary School
- Schools
- Implementing healthy changes
- +1
Alfred Health – Sugary Drink Trials
- Health services
- Implementing healthy changes
Healthy Choices – Financial impacts – City of Melbourne
- Sport & recreation
- Implementing healthy changes
- +1
YMCA Victoria
- Sport & recreation
- Implementing healthy changes
- +1
Melton City Council
- Sport & recreation
- Implementing healthy changes
- +1
Western District Health Service
- Health services
Central Gippsland Health
- Health services
- Implementing healthy changes
- +1
East Wimmera Health Service
- Health services
- Implementing healthy changes
- +1
Perridak Burron Early Learning
- Early childhood services
- Implementing healthy changes
- +1
Wimmera Health Care Group (Sugar sweetened beverages)
- Health services
- Implementing healthy changes
Northeast Health Wangaratta (Sugar sweetened beverages)
- Health services
- Implementing healthy changes
- +1
Rochester & Elmore District Health Service
- Health services
- Implementing healthy changes
- +1
Latrobe Regional Hospital
- Health services
- Implementing healthy changes
- +1
St John of God Ballarat Hospital
- Health services
- Promoting healthy eating
- +1
Alfred Health
- Health services
- Implementing healthy changes
- +1
Rural Northwest Health Service – Yarrick Cafe
- Health services
- Implementing healthy changes
- +2
Western District Health Service (GenR8change)
- Health services
- Promoting healthy eating
- +1
University Hospital Geelong, Barwon Health
- Health services
Latrobe Leisure
- Sport & recreation
- Implementing healthy changes
Winchelsea Swimming Pool
- Sport & recreation
- Implementing healthy changes
- +1
Aligned Leisure
- Sport & recreation
- Implementing healthy changes
Western Leisure Services
- Sport & recreation
- Maintaining sales
- +1
Honesty Snacks and Department of Health and Human Services (Vic)
- Food industry
- Implementing healthy changes
- +1
Melbourne Sports and Aquatic Centre
- Sport & recreation
- Implementing healthy changes
- +1
Deakin University
- Workplaces & Tertiary education
- Implementing healthy changes
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The Healthy Eating Advisory Service acknowledges the Traditional Owners of the land on which we operate. We pay our respects to them, their culture and their Elders past and present.
The Healthy Eating Advisory Service is delivered by experienced nutritionists and dietitians at National Nutrition Foundation, with support from the Victorian Government.
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